Whether you're a sports fanatic, a fashionista, or simply picky about having the best quality clothes and accessories, there's no doubt you’ll find everything you’re looking for at Nike. The brand is one of the most innovative in its field, so your satisfaction is all but guaranteed thanks to the numerous models of exceptional sneakers that will leave you speechless. At Feetzi we wanted to give you a complete presentation on Nike so that you can take advantage of the incredible benefits of this legendary brand.
Nike is a company that was officially launched in the United States in 1971, and is now the world's largest sports equipment manufacturer. But in reality, the beginnings of the company began in 1950 with the collaboration of Bill Bowerman, an athletics coach, and Philip Knight, an accounting student, who began by importing models from Japan for compete with brands such as Adidas or Puma.
The origin of Nike
Nike has chosen to develop its own products. It was in 1971 that the brand really came into being and that it changed the existing situation by focusing on innovation. Nike is indeed the name of the Greek goddess of victory, a winged mythological figure. The Nike logo, also called Swoosh, refers to the wings of this goddess. At the time, the company paid $ 35 to afford this iconic logo and now recognized worldwide.
Nike and innovation
In 1973, Nike developed basketball Waffle capable of absorbing shocks. In 1978, the Tailwind basketball was born based on Air-Sole technology, which takes the form of gas pockets inserted into the sole. This Air technology is found on the majority of current Nike sneakers as the iconic Nike Air Max 1.10 years after the creation of the brand in 1981 Nike will be recognized as the number one sports shoe brand in the United States.
Nike, an innovative brand focused on performance
Nike is now present in many sectors, not just sports. Nike is constantly putting out new sneaker models, but additionally you can buy Nike watches, Nike coats and even Nike polo shirts. But what is truly great, besides the wide range of products there are to choose from, is that you will always benefit from the professionalism of this brand. Nike does its utmost to fully satisfy each of its customers. This is why it closely monitors each stage of production at all times in order to guarantee you consistently irreproachable quality. Whether you're a top athlete or you just love the comfort of Nike clothing, your requirements will be met without a doubt. One thing is certain, after having tested Nike's expertise, you will have a hard time wearing another brand.
Technology and innovations at Nike
As we mentioned earlier, Nike is a brand particularly committed to innovation. Its research and development center is very active, which allows the brand to consistently put out new products. We can count Nike's innovations by the dozen, however, we wanted to show you some of the most striking ones below.
Nike Air technology takes the form of small, solid, flexible cushions that have been filled with pressurized air. This invention has truly revolutionized the sneaker world. Many other brands have tried to copy Nike, but none have ever succeeded in developing such a powerful technology. The products endowed with this invention, as is the case with the Nike Air Force 1, offer both lightness, versatility, cushioning of the joints, and resistance to any test. To put it simply, Nike Air technology is good for everybody, regardless of your goals.
The Nike Shield technology is a unique fabric developed by the brand that has many properties made to enhance your sense of comfort when wearing Nike sneakers. It is an ultra-ventilated fabric that is not only antiperspirant but also waterproof, which was a particularly difficult innovation to put in place. So whatever the climatic conditions of your sport, you will always be in control of the temperature of your feet, allowing you to concentrate solely on your physical effort.
The Nike FlyKnit technology also deals with the fabric of shoes, but in a broader sense. A Nike FlyKnit basketball shoe has very few seams so that the fabric encompasses the shoe as much as possible. This technology aims to do two different things. First of all, a sneaker equipped with this technology is much lighter, especially since the emphasis is on foot aeration. But it's also an innovation that keeps your foot perfectly stable, especially at the ankles, so that you can practice your sport in the best conditions of safety and comfort.
The advantages of Nike
As you can imagine, by choosing Nike, you will not be disappointed with this internationally renowned brand that places customer satisfaction at the center of its priorities. But just so you know exactly what to expect, below we’ve listed the main advantages offered by Nike. So, in a few moments, there will be no more mystery about the brand, and you will know with certainty that Nike is capable of meeting all your needs.
Style: First of all, Nike is a brand that knows how to design absolutely sublime sneakers. Whichever model you choose, Nike Air Jordan 1 or Nike Air Huarache for example, you’re guaranteed to be on your fashion A game. In addition to being particularly attentive to the performance of its products, the brand places a huge importance on the appearance of its products. And one thing is certain, the most difficult task you will be faced with will be choosing a pair from the many collections Nike offers.
Performance: As we’ve discussed in this article, Nike is a brand that’s been historically present in the sports world. It’s main objective has always been helping athletes to improve their performances, which has led to it’s reputation as one of the best sportswear brands in the world. By trusting Nike, you’re sure to have products that were developed with the intention of upping your athletic game.
Comfort: Whether you choose a shoe equipped with Nike Air technology or Dynamic Fit technology (just to name a couple of innovations) you'll always experience breathtaking comfort.Wearing Nike sneakers means choosing to feel perfectly comfortable in any situation, whether you wear these products for sports or for pleasure. This explains why many consumers cannot imagine wearing shoes from another brand after trying Nike.
Durability: Nike sneakers can seem expensive at first, but these rates are fully justified, and with your purchase comes impeccable quality. The longevity of the product, made possible by it’s durability, is no exception to the rule of quality. Fortunately, Nike is an international brand that knows better than anyone that an athlete demands the most reliable sports equipment. Since these products will undergo a lot of wear and tear, it’s essential that they are able to go the distance. Nike is one of the only brands in the world able to combine comfort, lightness and resistance in every model it develops.
Choice: Nike is a company that has been so strong for decades because they are able to offer new products all the time. Not only Nike sneakers, but also dozens of new clothes and accessories are born every year, bringing continuous joy to their fans who want to stay as trendy and fashionable as possible.
Prices: Finally, Nike is one of the biggest brands in the world, all categories of products combined. What is truly impressive and appreciable at the same time is that the prices remain quite affordable. Whatever your budget, you are guaranteed to find the shoes of your dreams without being obliged to sacrifice all your savings. Depending on the year or the model you are looking for, you may even find cheap Nike sneakers that will still have all of the brand's savoir-faire. At Feetzi, we want to help you save even more money on your Nike purchases by giving you access to the best Nike deals of the moment.
Nike in short
To conclude, it is important to keep in mind that Nike is one of the world's leading sports equipment manufacturers for professional athletes. Thanks to the many advantages guaranteed by the brand, and its indisputable expertise, Nike is so popular that every new product launch is met with exceptional enthusiasm. By choosing Nike, your satisfaction is perfectly assured, as are the numerous benefits you will receive from your newfound confidence.
If you like fashion, sports, comfort or all three, you will surely find your heart’s desire at Nike. Your satisfaction is guaranteed, and you will always be on top of the fashion trends thanks to iconic Nike collections as well as limited release series, that will help you put your best foot forward. To conclude, one cannot deny that Nike is the best sportswear brand in the world, and that it is also the most capable of offering you an unforgettable shopping experience.